Waiting for Commercials

1966 7min

Waiting for Commercials is a hilarious compendium of Japanese TV commercials. "Beckett wrote 'Waiting for Godot' twenty years ago, but instead of Godot, TV commercial after TV commercial arrived". This early example of Paik's use of appropriated television imagery as pop cultural artifact was originally created for a performance piece of the same name, which featured Charlotte Moorman and her cello.

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Waiting for Commercials