Never Give Up
Season 12022
In 1979 Jinjiang, two lifelong friends take different paths to overcome poverty—one building a garment business from a small fishing boat, the other transforming agriculture through tradition and innovation. As their families grow and face challenges, they pave the way for a new era of “Made in Jinjiang,” driven by resilience, ambition, and unity across generations.
Storyline
In 1979 Jinjiang, two lifelong friends take different paths to overcome poverty—one building a garment business from a small fishing boat, the other transforming agriculture through tradition and innovation. As their families grow and face challenges, they pave the way for a new era of “Made in Jinjiang,” driven by resilience, ambition, and unity across generations.
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